We have a diverse team of individuals who LOVE what they do and

LOVE to help small businesses thrive.

Who We Serve

At Roche Online Business Services, we strive to support business owners with a mission to make the world a better place (because that’s our mission too). We serve health + wellness practitioners, therapists, coaches, eco-fashion brands, social enterprises and non-profits. Small business support is our passion!

Our Vision

To help support and grew a strong community of online business leaders that work to make a positive impact on the world.

Our Mission

Our mission is to help online business owners with the execution of their big business project goals allowing them to focus on growing their business.

Our Values


Our top value is FREEDOM!

We love having the freedom to pursue our dreams and work from any location in the world (even though Vancouver, Canada will always be our home!)

To us freedom means we can work with whoever we want. We choose to work with like-minded social impact business or practitioners who are lovers, helpers and carers. We offer freedom to small businesses by freeing them of those tasks that they just don’t have time to do (or don’t enjoy doing!), or freeing them of managing projects that are important but too time consuming for an owner to fully take on.

We embrace freedom and we offer freedom.


We are open communicators. No question is a stupid question. We love to chat, check-in and find out more about our client’s needs.

We offer complimentary (and mandatory) check-ins with our clients. It’s important that we are all on the same page and that requires constant communication.

As a team, communication is vital as we want to support one another as much as possible. As a client, you are part of our team just as much as we are part of yours.


You are a busy business owner and we completely respect your time. Like you, we have realized how precious time is! And we certainly don’t want to waste a minute of it.

We will always be respectful of our clients needs however we require the same respect in return. This is a two-way relationship and both parties are accountable. Let’s work together responsibly.


We love being part of the online business community. You are our community and we are here to support you! Building relationships is our favourite thing to do. We are all in this together, with the goal to make the world a better place.

As part of the business community, we will happily communicate and share our knowledge and skills on a regular basis (hint – just sign up for the newsletter).


What is the point of anything if love isn’t involved? We strive to help our clients pursue their passions and live a life full of love.

As cliche as it sounds, love is everything. It’s the underlying reason of any action we take. We kiss someone because we love them. We eat and sleep because we love our bodies. We work because we love the work we do or we love our family and want to support them. We fight because we are passionate about something that we love. We believe that money is an exchange of love. We are exchanging our cash for a service that we love or for a service that we need but we need it to do something that we love. And we love because it’s the first thing we ever knew to do. Love actually is.

Meet Debbie

Debbie Roche

Debbie Roche

Owner + Project Manager

After 10+ years of working in an office, Debbie realized that she is an entrepreneur at heart. Freedom is her biggest value and she wanted to be able to work from home, travel and never have a limit on her income. Debbie also LOVES inspiring and helping others pursue their dream work. When she sees an entrepreneur who is passionate about what they do, she instantly wants to help. Debbie started as a Virtual Assistant back in May of 2016 and her small business grew pretty quickly. In January 2018 Roche Online Business Services was born and Debbie began to focus on project-based work that could help small-mid sized businesses reach their goals. 

As well as having a vast administrative and customer service background, Debbie holds a Bachelor of Science as well as various courses in media and communications as well as Project Management from BCIT. In January 2017 she completed the Foundations in Digital Marketing at Red Academy.

Debbie was born in Scotland but has lived in Canada for the past 12 years. Alongside running a business, Debbie runs a podcast called DebTalks. She is also on the board of the Kitsilano Showboat and in her spare time (i.e. 7 am in the morning) can be found working out at her local barre studio, swimming at her favourite pool or doing yoga and trying to meditate.

Reach Us

Interested in our services? Then send us a message or set up a time for your complimentary consultation using the link below.

Vancouver, BC, Canada